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Category: B2C Marketing

Your brain can identify and retain details of an image in 13 milliseconds. That’s less than a 20th of the time it takes to blink your eyes. So it’s no surprise that visual content is on the rise as attention spans shrink. If you could choose between a consumer spending 20 seconds with a wall […]

The post 10 Infographics to Guide Your Content Marketing Strategy appeared first on Online Marketing Blog – TopRank®.

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Blank space: Great when it’s a song by Taylor Swift, not so great in content marketing. No, wait. I already used that analogy. Now I need a clever new intro to this post about overcoming writer’s block and resetting your content brain. I’m staring at a white screen, trying to put words together, intimidated by […]

The post Feeling Stuck? 5 Tips to Restart your Content-Creating Brain appeared first on Online Marketing Blog – TopRank®.

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In today’s changing digital landscape, marketers know that having good data and analytics are vital for understanding the impact of their digital marketing efforts. After all, in order to drive performance and prove ROI, you have to be able to measure what’s working and what’s not so you can address issues and capitalize on opportunities. […]

The post 5 Key Insights from TrackMaven’s 2017 Digital Marketing Analytics Performance Report appeared first on Online Marketing Blog – TopRank®.

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While Valentine’s Day has been traditionally known as the day couples honor their love and affection for one another, it’s turned into the fourth-largest shopping day of the year with attached and unattached consumers making holiday purchases for the special people in their lives. As a result, smart B2C brands and marketers are upping their […]

The post Showing Some Love: 7 Sweet B2C Valentine’s Day Marketing Examples appeared first on Online Marketing Blog – TopRank®.

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